Prospect Vetting
We build a prospect list of 30–50 target domains filtered by Domain Rating (DR 30+), organic traffic (Ahrefs 1,000+ monthly visits), topical relevance score, and spam score below 5%.
Service · Link Building
Domain Authority Built One Editorial Link at a Time
Crown Mercer secures contextual placements on relevant, authoritative domains — the kind of links that shift rankings and resist algorithm updates.
Why Link Quality Matters More Than Link Quantity
One topically relevant editorial link outweighs fifty directory submissions.
Google's link evaluation has grown substantially more sophisticated since the Penguin updates. A single editorial link from a topically relevant publication — a Romanian tech journal covering your SaaS product, an architecture magazine featuring your building firm — carries more authority signal than a hundred generic directory placements. Crown Mercer sources links exclusively through editorial outreach: we identify publications whose existing content aligns with your niche, pitch genuinely useful articles or data contributions, and negotiate do-follow placements that Google reads as organic endorsements. Every prospect is manually vetted for traffic, spam score, and topical alignment before outreach begins.
How a Link Campaign Runs
Transparent process from prospect list to live placement.
Editorial Outreach
Personalised outreach to editors and site owners with a pitch that offers genuine value — original data, a complementary article, or an expert quote — rather than a transactional link request.
Content Placement
We write or collaborate on the guest content to editorial standard, ensuring the placement reads naturally and the anchor text is varied to mirror organic link patterns.
Placement Monitoring
Every secured link is logged in a placement tracker and monitored monthly. If a link is removed within 12 months of placement, we replace it at no additional cost.
What Link Building Cannot Guarantee
Realistic expectations before the campaign starts.
Editorial link building is an outreach discipline — acceptance rates vary by niche, publication backlog, and the quality of your site's existing content. Crown Mercer guarantees a minimum number of outreach contacts per campaign period, not a specific number of live placements. Typical acceptance rates run between 8% and 18% depending on niche competitiveness. We report transparently every month on prospects contacted, responses received, and placements secured. Campaigns requiring more than 15 placements per month or targeting ultra-competitive verticals such as gambling or finance should be discussed in a scoping call before commitment.
“After six months of Crown Mercer's link campaign, our Domain Rating moved from 18 to 34, and three of our target keywords broke into the top five. The monthly placement tracker they share is the most transparent reporting I have seen from any SEO supplier.”
Cristina Marian, Founder, Iași
Start Building the Authority Your Rankings Need
Crown Mercer will scope a link campaign matched to your domain's current authority gap.
Discuss a Link Campaign